Report Details

LED Pocket Projector Super Report - A Contract Manufacturing Cost & Performance Analysis of the Samsung SP-P300ME Pocket Projector

Quick Facts

Date of Release: Publisher: Authors: Number of Pages: Number of Photos: Number ot tables:

November 2006 Optical Short Course Int'l Cypress Labs Michael Pate of OSCI Projection Team of Cypress 186 190 26

The Need

Pocket projectors – small-size projectors powered by LED illumination sources, are an emerging part of the projection industry. They hold great sales promise as they can be used for professional as well as consumer use. But they have low light output and fairly high prices right now. This two-part report provides a very detailed look at the current performance of this state-of-the-art product as well as the estimated contract manufacturing costs associated with manufacturing it.

Report Objective:
There are two parts to the report:

1. Contract Manufacturing Cost Analysis
2. Optical System Analysis.

The objective of the Contract Manufacturing Cost Analysis is to develop a detailed component list of every optical, mechanical, electronic component and all materials in the Samsung SP-P300ME pocket projector.  Then, analysis of these components is done to develop detailed costing for each item in the projector.  This costing is based upon manufacturing 300K units in Korea. (The methodology used by Cypress Labs allows for the optional calculation of costs within any manufacturing country and at any production volume.)

Cypress Labs’ Contract Manufacturing Cost Analysis Reports provide the following:

• Comprehensive Bill of Materials – A complete list of every component and material in the product along with high resolution photos of the disassembly process.
• Total Estimated Contract Manufacturing Cost – A full evaluation at the components, sub-assemblies, and materials levels.  The analysis process considers the following in order to generate best case, defensible procurement and manufacturing cost estimates:
  • Country of Manufacturing Origin – A chosen country of manufacturing origin takes into account variability in highly specific global technology manufacturing labor costs.
  • Volume Run Rates – A chosen annual volume production takes into account any economies of scale.
  • Quantity–One Commodity Components Price – Suppliers are sourced across the world in order to find the best quantity-one procurement price based on the applied annual volumes.  Cypress Labs applies proprietary knowledge of the buying power associated with that volume and, in most cases, the aggregate buying power of the very specific Contract Manufacturer (if one is used) that is actually building the product.
  • Fabricated Components and Materials – Benchmarks are provided for what it should cost any contract manufacturer to make each of these components.  Cypress Labs uses its extensive knowledge of “world class” manufacturing practices, assembly times, and overhead costs.

The second objective of the report is do a complete disassembly analysis to determine optical fabrication, assembly, testing and alignment approaches, as well as choices made in thin film coating design.  Additional analysis looks at optical-mechanical design analysis, tolerance analysis, and alignment of imaging and illumination stages. 

All this is used to assess the optical design and performance merits and weaknesses including optical layout diagrams of key components and the light engine.

Highlights:

The Contract Manufacturing Cost Analysis consists of a Word Document and two Excel spreadsheets, each with multiple tabs of information.  These tabs include;

• Executive Summary
• Cost Summary
• Labor Summary
• Report Methodology
• Packaging
• Covers
• Mechanical
• Optics (sample shown below)
• Electronics
• Final Preparation

The second spreadsheet contains photographs of the various components and subsystems of the projector:

• Covers
• Mechanical
• Optics
• Electronics

The second objective of the report is to do a disassembly analysis to determine optical fabrication, assembly, testing and alignment approaches, as well as choices made in thin film coating design.  Additional analysis looks at optical-mechanical design analysis, tolerance analysis, and alignment of imaging and illumination stages.  All this is used to assess the optical design and performance merits and weaknesses including optical layout diagrams of key components and the light engine.  The key elements of the optical analysis include:

• Optical System Analysis
• Light engine Configuration
• First Order Optical System Layout
• Illumination System Analysis
• Imaging System Analysis
• Optical Component Discussion
• Subsystem Component Discussion
• Unique Design Features
• Light Source Analysis and Discussion
• Throughput Analysis
• Color Analysis

Who Should Buy?

Anyone interested in the pocket projector, projection, consumer electronics or professional display markets may have interest in this report. 

• Manufacturing Departments – Come to the table fully informed when working with Contract Manufacturers and suppliers
• Supply Chains – Understand end of life component factors for seamless product fulfillment needs.
• Product Management – Garner forward-thinking costing intelligence for prototypes that will soon be brought to market. 
• Competitor Analysis Teams – Gather thorough analysis on competitive offerings, including latest technologies employed.
• Procurement – Make better, informed decisions by leveraging a powerful tool for negotiating on a component and materials level.
• Legal Departments – Uncover any patent/infringement issues in competitive offerings.
• Design Engineers – Understand trade-offs in design and manufacture
• Sales & Marketing Managers – understand competition’s costs and manufacturing choices for strategic advantage
• Senior Management – Add detailed design and manufacturing information to strategic planning

Deliverable:
The Cypress Labs Contract Manufacturing Cost Analysis is electronically delivered as a single Word Document and 2 Excel Documents.  A “presentation quality” hard copy is also provided.  The OSCI Optical Analysis is delivered as a password protected PDF file.

Pricing:
The Super Report is $4995
An optional $500 Zemax optical design file is also available

To order, contact Insight Media, (203) 831-8464, info@insightmedia.info.

Report Details

LED Pocket Projector Super Report - plus optional Zemax optical design file (add $500.00)
Total Cost: $5,495.00
Code: 2007LEDPP-Z